Goldberg started as a strategy job, requiring us to research their market, analyze their strengths and weaknesses, and then make suggestions. We built out six initial brands all focused on the age zero to three category, each one complete with illustrations, logos, colors, fonts, and their own packaging.
I designed their website, doll boxes, letterhead and stationary, and even helped with the interior of their new office. Two years later we took them through another focused round of design once their competition began to imitate their look.Goldberger
